Execution: within Extra Axis
with JetXR as 3D production

This VR title published by Never Bored is available for home and LBE (VR parks) all around the world. The game is a shooter staged in the robotic version of Wild West. It was informed by data from 3M+ plays of the previous LBE instalment.This VR title published by Never Bored is available for home and LBE (VR parks) all around the world.

One of the major events in the medical industry is the reveal of a new line of MRI machines from Philips. We did a pack of graphical assets and supported the keynote of the Philips CEO.

Execution: within INDG with Shuka for deck design

A number of novel product communication tactics that stress the complexity and beauty of what we percieve to be day-to-day objects: friers, toasters, vacuums and such. Using pop-cultural references and unusual approaches, these graphical assets formed the core of Philips visual communication.

Execution: within INDG

Execution: within Extra Axis
with JetXR as 3D production

Arguably the most realistic virtual reality ride in the world, this attraction invites visitors of the ADAM VR park to take a journey around Amsterdam. With the added thrill of wind machines and a moving mechanical platform, the 300 km/h flight is an unforgettable event for most tourists. Also there are dragons.

Execution:
with Airborne Ape for design

A sales research and sales execution campaign intended to find new organizations interested in the Fibery Connected workspace. Dozens of prospective companies were mapped out, hundreds of contacts collected and tested to measure sales response. Each segment got its own sales scripts for each touch point.

Special thanks to:

Illarion Gordon who was coping with our production style more than anyone should have to.

Execution: in-house

A sales research and sales execution campaign intended to find new organizations interested in the Fibery Connected workspace. Dozens of prospective companies were mapped out, hundreds of contacts collected and tested to measure sales response. Each segment got its own sales scripts for each touch point.

Special thanks to:

the whole Fibery team, one of the most enthusiastic, considerate and welcoming group of people we had the pleasure to work with.

Crafted by JetXR and published by NeverBored, Battle Magic is a strategic multiplayer magic game. It's now available in 1000+ VR parks around the world and coming to thousands more. This family-friendly low-resource game is hopefully first of many in the Battle Magic franchise.

Execution: within Extra Axis
with JetXR as 3D production

It is easier for a curious person to gain more facts than it is for a knowledgeable person to ask new questions. This project strives to produce interest. These specific VR apps are dedicated to Natalia Goncharova and Kazimir Malevich, two Russian avant-garde artists who were active in the beginning of the 20th century.

Execution: VRTech

This 500-page book teaches research-driven design and common sense. It was written for the Mayor of Moscow and all the state-owned libraries, museums, theatres and community centers of the city.

Execution: Within Moscow Institute for Social and Cultural Programmes

Grip is a startup automating what used to be known as 'product pictures'. Within the first years of existence, it won Coca Cola, L'oreal, Heineken, Pernod Ricard and others as its clients. We built a holistic launch package including naming, tone of voice, marketing assets, logo, decks and much more.

Execution: Within INDG, with Linor Goralik as external consultant; Shuka as the design agency

Special thanks to:

Maria Privalov whose tranquility in the face of governmental agencies effectively saved this project.

Special thanks to:

Frans Vriesendorp who believes in things no one in their right mind should believe in.

Special thanks to:

Maria Privalov whose tranquility in the face of governmental agencies effectively saved this project.

Execution: in-house

Infrastructure Economics Center is an advanced think tank doing research on global transportation and economics for governments and international organizations. Dima Productions built and instilled a common tone of voice for IEC's research documents and decks.

Special thanks to:

Veta, a friend, co-producer and drinking buddy who's as supporting as she is effective.

Execution: with Smoking Dogs as business consultancy, Airborne Ape for logo design

Having experimented with VR since 2012, Dima Productions ultimately merged the bulk of its team with Smoking Dogs and JetXR to offer end-to-end VR services as Extra Axis. This is a great place to check out our past and present VR projects.

Special thanks to:

Natalie Taylor, a long-time friend, loving mentor and—ultimately—a cofounder.

Execution: within the Digital October Group

A pet project popularizing an amazing piece of classical Russian literature: Eugene Onegin, a novel in verse. Translated by James Falen and read by Stephen Fry, this audiobook is free to download and listen on http://www.onegin.live.

Special thanks to:

Olga Kosova, a dear friend and a valued colleague. It's a shame we don't do anything together anymore.

Execution: within AltSpace

A bonkers boutique in the heart of London, this store offering bespoke perfumery needed to differentiate from its high-street competitors. A meticulous graphics system, consisting of many branded elements, ensured that every consumer experience in Bloom was taken care of in minute detail.

Execution: with Smoking Dogs as business strategist

One of the first full-body free-roaming VR systems, PolygonVR was so new, it wasn't easy to sell. We produced all sales materials, a strategy, operations manual and closed a couple of first deals. This became a major inspiration to open Extra Axis, our very own VR execution firm.

Special thanks to:

Michael Koechler of VR Ventures and Martin Holmberg of Qualisys whose consistency in implementing frontier tech ought to serve as an example for all of us.

Execution: in-house

The two-screen YotaPhone 2, called by Engadget 'one of the quirkiest smartphones', had a lot of teams work on the UI. No wonder: when one of the two screens is used, the other becomes invisible and inaccessible. This causes some serious mental idiosyncrasy in most UI designers. We did the underlying research intended to address this anaemia.

Special thanks to:

George 'Jorgeputo' who brought this project together through a lot of personal struggle.

Execution: within AltSpace

Under development, or Undev, was a brand uniting an extremely powerful group of broadcast engineers. Before the purchase by a larger organization, this team needed to show their diversity of thought while simultaneously raising interest among potential recruitees.

Special thanks to:

Georgi Tushinski, a true engineering visionary and leader of the people.

A production agency with an acute R&D focus needed a vision to unite. With time, a lot of internal lore, jokes, merchandise and hierarchy was translated into a single communication system that everyone was happy to use, develop and show others. Many a person working in AltSpace during that time remember it with fondness and nostalgia.

Execution: Within AltSpace

A competitor to both Facebook and Medium in some geogrpahies, this unique content-driven social network is now a home for many educators, writers, bloggers and media. Dima Productions did a benefit research

Special thanks to:

Niko who knows there's not another concept person in the world whom I admire more

Execution: in-house